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Counting calories to get easier

LOUISVILLE, Ky. - Curious about how many calories are packed into that burrito or fried chicken you crave?

Fast-food company Yum Brands Inc. says it's taking the guesswork out of counting calories.

The parent of KFC, Taco Bell, Pizza Hut, Long John Silver's and AandW All-American Food said Wednesday it will voluntarily add product calorie information to menu boards in its company-owned restaurants nationwide.

"We believe this is the right leadership role ... to be providing more information so consumers can make better-informed purchase decisions about the food they eat," Yum spokesman Jonathan Blum said.

Yum said its calorie counts will be based on individual serving sizes rather than, for instance, on an entire pizza or bucket of chicken that a family would dig into.

Yum said it will encourage its franchisees to provide the same calorie information on their menu boards.

"We're hopeful that it will be at all of our restaurants across the United States," Blum said   Read Full Article...