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Industry gloom to cast shadow on LA auto show

Published on Monday, November 17, 2008
By Daily Breeze Staff Writer

New cars are supposed to be the main attraction when the Los Angeles Auto Show kicks off Wednesday, but dreadful U.S. sales, bailout hearings in Congress, and General Motors' decision to all but pull out of the event are sure to be the elephants on the showroom floor.

"It's like having a big Champagne party at a cancer victim's funeral," Rebecca Lindland, an auto analyst with the consulting firm IHS Global Insight, said of the show's timing.

Auto shows are an important way for carmakers to reach out to consumers, particularly those in the market for a new car. Some two dozen cars will make North American debuts and several top automakers will unveil brand new models during the Los Angeles show's media previews Wednesday and Thursday.

"L.A. and Chicago are very big consumer shows," said Michelle Krebs, editor of Edmunds' AutoObserver.com. "They draw a lot of crowds that are in the car buying market   Read Full Article...

 
 

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